Walt Crawford
Notes on Speaking Invitations
If you're interested in asking me to speak: Ask.
I don't speak as often as I used to, partly because of fewer
invitations, partly because I'm doing other things and
speaking travel is such a hassle. But I haven't given it up
entirely.
Informal notes on factors I consider in responding to
speaking invitations--and what happens after I accept--follow.
New Topics
I've spoken on a wide variety of library-related topics over
the years. In 2012 and beyond, I believe my strongest suits
are these:
- Micropublishing and libraries: How libraries (specifically
public but also academic and special) can serve their
communities and their missions, with no new funding (other
than one book purchase), by helping patrons to produce
micropublications--that is, print books where the total
edition size will probably only be one to fifty (or 500)
copies. My 2012 book, The
Librarian's Guide to Micropublishing, is the
seminal work in this area.
- Public libraries in social networks. I've done a 100%
survey of public libraries in 38 states--5,958 libraries in
all--to determine their use of Facebook and Twitter as of
fall 2011. (With funding, I'd expand this study to all 50
states and the District of Columbia, add Google+, and
continue it for future years.) If there was interest at the
state level (within any of those 38 states), I could come
armed with more details on that particular state than will
be present in the book Successful Social Networking in
Public Libraries (due out in late 2012).
Working Within Limits
I love library conferences and usually enjoy speaking.
I also take real vacations once or twice a year, spend lots
of time reading, writing, and relaxing, and am at the point
that business travel is a mixed pleasure.
- When I'm in demand, my current range is zero to four
speaking trips per calendar year, with two or three trips
ideal, eight a limit.
- I will sometimes combine two speeches in a single trip.
- I normally expect an honorarium ($1,500 for
nonprofits; to be negotiated for commercial cases) in
addition to full expenses. Negotiation is possible.
- There are always exceptions--primarily conferences
I'd particularly like to attend and engagements in easy
driving distance from home.
Personal Preferences and Practical Choices
I love state and regional library association
conferences involving public and academic librarians. I get to
meet librarians of different types, learn from the programs,
see what's happening in the field, and enjoy smaller-scale
social events. If possible, I'll attend the whole conference.
I've also enjoyed specialized conferences.
I hate it when there's no podium or stand for my
speaking notes. I won't do programs that don't make sense to
me (e.g., artificial "debates").
I've spoken at individual libraries (public and academic),
library consortia at several scales, and varieties of library
organizations I wasn't aware existed. I've enjoyed all but
three out of more than a hundred speaking occasions.
Ask. If I can't do it, I'll let you know--and I'll try
to let you know why. I start from yes, if the arrangements
make sense.
A note regarding ALA: I'm an ALA member, and probably can't
be paid for speaking during an ALA program. While I attended
both ALA and Midwinter regularly for 34 years, that may no
longer be feasible, given a lack of library-related income.
What I Need to Know
A request can be as informal as a one-paragraph e-mail
message or as formal as a letter.
E-mail is a great way to start. waltcrawford, domain
gmail.com.
I respond to e-mail fairly rapidly unless I'm on the road (in
which case I don't check email until I return home)..
Once I know the basics of an invitation, I'll either rule it
out because it's impossible or pencil in the occasion and ask
more questions.
Before I accept an invitation--moving from penciled in to
penned in as confirmed--I need to know the following:
- Date, time, location, and nature of the occasion. If
it's a conference, I need the range of dates.
- Honorarium (except for ALA programs). Make your
standard offer (if you have one).
- Expense arrangements. Full travel costs, lodging at
the conference hotel (if there is one) or a business-class [or
better] hotel, and either an adequate fixed per diem for meals
or actual meal expenses. Full registration if it's a
conference, including social events as appropriate. I strongly
prefer to fly American or its partners.
- For overseas trips, I normally expect at least
business class travel on Oneworld airlines (American, British
Air, Quantas, etc.).
- Format and length expected and whether you're looking
for a specific topic or not. (What topics? See "New
Topics" above. Otherwise, my writing and previous speeches
should provide some possibilities. I'm open to suggestions.)
- Whatever else you think I should know about the group and
the occasion.
If you want to explore possibilities before making a formal
offer, that's fine with me. Let me know as much of these
potential factors as you can, and I'll give you as clear an
answer as I can--and, if need be, set up a time for phone
discussion of issues. I don't stand on formality--during
preliminary discussions or during the event.
Other Notes
Everything else is on a case-by-case basis, but there are a
few items worth noting:
- You can download a brief bio,
publicity photo, selective vita,
or full vita (pdf) from this site.
- If you have a Web site for the event or conference, let me
know. I'll add a link in my "coming
events" page.
- Let me know deadlines for:
Title of the speech
Abstract or summary of the speech
Full text (if you need it, recognizing that it probably
won't be what I say)
- If you expect or desire a handout (camera-ready
pages to be copied and stapled), let me know, with deadline.
- If you want something for Web-based or paper proceedings,
let me know--with deadline.
- Unless the topic requires it, I do not use AV
(PowerPoint, transparencies, or whatever). I like the lights
up so I can see people.
- I do need a podium or stand for my notes and a microphone if
it's a big group or the acoustics are bad. A podium with a
clock in it is ideal, if rare.
- Unobtrusive audiotaping or videotaping is fine (as long as I
know about it).
- I don't rent a car at the speaking location if there's any
way to avoid it. I appreciate transportation to & from the
airport, or at least good information on how to handle
transportation.
- I usually make my own air reservations and will work with
you on hotel reservations. I don't expect expenses to be
reimbursed until after the conference.
- I do need a nonsmoking room and I always appreciate room
upgrades, but I'm flexible.
- If this is a library conference within my general areas of
interest, I'll attend as many sessions and events as possible.
- If you want to set up an informal discussion following a
formal presentation, great. Just let me know (in
advance, preferably).
- I'm flexible regarding dinners, tours, etc. If you'd like to
set things up, let me know.
- If you'd like me to be at certain events within a
conference, I'd normally be delighted. I'm not a nightowl, so
if it's a late-night event, I might pass.
- I always bring along leisure reading when I go on a speaking
trip. Your group should not feel that it's obliged to
entertain me at all times or to provide a guide. If that's
something someone wants to do, great; if not, also great.
- It's never bothered me to dine alone, but I'm also happy to
join people for meals, drinks, chats, whatever.
- For lots more about speaking-related issues, read
this.
That should cover it. The bottom line is simple enough:
If you'd like me to speak, ask.
[What about writing and other requests? Rough notes are here.]
Revised January 30, 2012
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